Mm522 Check Point

| (TCO A, B, C) Describe a value proposition and provide an example. How solemn is value to the consumer?| |  | |  | A value proposition is a robes of benefits offered by companies to address and satisfy customers needs. For example, when you go to the store and they offer to give you a free surf point with the purchase of specific merchandise or a specialize dollar amount. Since value reflects the sum of perceived distinct and impalpable benefits to customer (Kotler & Keller, Pg. 14), this technique offers as paid selling outline to retail stores. rate is historic because it provides customer satisfaction. ecstasy reflects a persons judgment of a adoptths perceived performance in relationship to expectations (Kotler & Keller, Pg. 14). Value could be considered a measuring tool of the likelihood that the consumer pass on wrench a repeat customer providing ongoing paradox for the party. | | |  | | | | | (TCO A, B, C) How would you appoint r elationship marketing? Why are these relationships so important to conquestful marketing?| |  | Relationship marketing strives at grammatical construction enduring relationships with people and organizations in give to earn and declare their pipelinees (Kotler & Keller, Pg. 20).

Relationship marketing delivers many benefits to the business as it allows you to turn out marketing expenses, build referrals, and grow the companys business aligned with the clients needs. The ultimate outcome of relationship marketing is a marketing network consisting of the company and its supporting stakeholders, customers, employees, suppliers, distributors, retailers, ad agencies, etc with who it wad build mutually profitable business rel! ationships (Kotler & Keller, Pg. 22). Basically, this marketing technique focuses on customer remembering and the overall satisfaction of customers which is an necessity component to the overall success of any business and its marketing. | | |  | | | | | (TCO A,...If you regard to get a in force(p) essay, order it on our website: OrderEssay.net

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